
The Open is more than just surfing with some of the world's best skaters and BMXers in attendance (on land).
“By being a part of the U.S. Open, we are able to bring more awareness to the Casio G-Shock brand while supporting the ever-evolving surf community,” said Shigenori Itoh, CEO of Casio America. “We are pleased to be a part of one of the biggest surf competitions in the world.”
G-Shock have a large presence this year with a booth featuring giveaways, contests and multiple autograph signing sessions with Casio G-Shock pro athletes, surfer’s Gabe Kling, Joel Centeio, Erica Hosseini, BMX rider Nigel Sylvester Sylvester and skateboarder Stevie Williams. Casio will also be taking the wraps off the new Black x Gold series, latest In4mation x G-Shock collab and the Globe x G-Shock collaborative kit consisting of a dual branded watch, skateboard and sneakers.
In addition to the daily booth excitement, on August 3rd, G-Shock, in collaboration with GLOBE, will premier the film, Year Zero, a modern take on high performance surfing set in a post-apocalyptic world. It tells a story of a band of renegade surfers, including Dion Agius, Yadin Nicol, Nate Tyler, Taj Burrow, CJ Hobgood and Damien Hobgood on a road trip through the apocalypse in search of waves, women, and good times.
Check the US Open of Surfing site here.